Black Friday 2021 advertising analytics: discover the best deals and plan your holiday shopping in advance

This story is part of 2021 Holiday Gift Guide, our list of ideas, by theme, by recipient and by price, to help you discover the ideal gift.

Black friday isn’t just a day – it’s a season, and this season seems to be coming up earlier and earlier each year. Retailers like Target, Best Buy, Amazon, Walmart, and others have already laid out their full sales and offer plans for the big Black Friday event. That includes massive price cuts on favorites including Apple devices, Sony headphones and Bose, and we even have details on the online availability of the PlayStation 5 and Xbox Series X and S. Thanks to retailers. who announced their discounts online or through more classic newspaper circulars, we now know a few specific dates:

  • Target the offers start this Sunday November 21 and will run until Saturday November 27.
  • Walmart The “Deals for Days” sale is over, but its Black Friday sale begins on Monday, November 22 and ends on Sunday, November 28.
  • Amazon will have a 48-hour sale covering Thanksgiving and Black Friday (November 25-26).
  • Best buy the sale is a little different. Many items are already on sale, but a few more offers will be posted on Sunday, November 21; Wednesday November 24; and Thursday 25 November.

Want to see all the details? We’ve put together links to the online flyers here for you to browse at your leisure. To save you time, we have also rounded a list of the best offers taken from these announcements. Whether you plan to shop at Target, Best Buy, Walmart, Macy’s, Costco, Kohl’s, Lowe’s, or elsewhere, this is your best place to start. Keep checking. We will update this list regularly as new circulars are published.

The latest additions here are Walmart (updated), Target (updated), Staples, PetSmart, Lowe’s, and Newegg.

Best buy

Best Buy doesn’t have a newspaper flyer like Walmart and Target, but their website describes all of the sales you’ll see next week. There are plenty of items on sale already, with a few more deals added next week on Sunday, Wednesday, and Thursday, including $ 150 off MacBook Air and $ 50 off Beats Studio headphones. Find out all the details on Best Buy’s Black Friday deals in the Black Friday ad below.

Read more: Best Black Friday Deals at Best Buy


Walmart’s first “Deals for Days” events are over, but we now have details of its actual Black Friday sale, which begins Monday, November 22. Walmart has posted an interactive ad analysis of the upcoming sale on its website. you can check it below. Note that the retailer is promising online availability of the PS5 and Xbox Series X, as well as AirPods Pro starting at $ 159 (a new historically low price).

Read more: The best Black Friday deals at Walmart

Amazon / Screenshot by CNET

Amazon doesn’t have a traditional “newspaper flyer”, but the company’s press release detailed some of the bigger deals to expect. More importantly, Amazon already has a live Black Friday deals section on its site where it has a long list of discounts. As recently as this morning, they dropped another round of early offers, including discounts of up to 50% on Amazon devices like the Fire HD 10 tablet. You can see our full list of their current best deals. here.


Staples has released a two-page preview of Black Friday for deals valid November 21-27.


Macy’s will be running Black Friday deals from November 23-27. You can see the first deals and preview the store’s 56-page ad below.


Kohl’s has a ton of deals for Black Friday which you can preview below. Simply enter your zip code to find listings for the store closest to you. Offers are valid November 21-26.


Check out Costco’s Black Friday deals, which begin online November 25 and in-store November 26-29.


Dell is dropping the prices of a ton of great computers and accessories. His Black Friday Sneak Peek deals are live now. Check out the savings on the Dell landing page below.


Lenovo offers a wide variety of products – not just computers – during its Days of Doorbusters event which runs through December 16. Check out Lenovo’s 20-page e-catalog for the 2021 holidays, covering Black Friday and Cyber ​​Monday sales, below.


JCPenney has Black Friday deals throughout the month.


Belk posted a seven-page ad for his Black Friday Bash from November 19-27. You can preview the offers below.

Home Depot shoppers can check out the retailer’s 91-page holiday catalog below for seasonal savings.

Office depot

The Office Depot Black Friday deals will be available online on November 25 and will be available in stores on November 26 and 27. Find out below what kind of savings you can expect.

PetSmart / Screenshot by CNET

PetSmart’s Black Friday Preview features savings on everything from aquariums and small pet beds to cat litter. Offers valid online November 25, with physical locations joining November 26. Some live pets will also get a 50% discount in stores.

Lowe’s / Screenshot by CNET

Lowe’s Seasons of Savings has an 8-page ad ahead of Black Friday for the savings happening now, with deep discounts on appliances, power tools, holiday decorating, and more. Prices valid from November 18 to 24. We will update as more offers are released.

JoAnn / Screenshot by CNET

The first Black Friday deals are live in JoAnn stores from November 11-23.

Large lots / screenshot by CNET

Big Lots has already started the first Black Friday deals, with price drops in the store from November 13-28.

Newegg / Screenshot by CNET

Check out Newegg’s ad analysis to see Black Friday deals available November 22-27.

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