Husqvarna’s best Automower® robotic mowers are designed to offer smart mowing solutions that automate the very time-consuming task of mowing grass, giving customers a healthier, more beautiful lawn effortlessly. Owners can start, stop and adjust their mower’s schedule right from their smartphone.

“Husqvarna has pioneered the future of lawn care since 1995 and continues to build on our heritage of innovation with robotic mowing solutions like the upcoming Automower® 415X,” said Robert McCutcheon, president of Husqvarna North America. “This National Lawn Care Month, we’re thrilled to offer homeowners revolutionary smart technology powering Automowers® and a fun opportunity to redeem for a better lawn through the Plawn Shop.”

  • Husqvarna’s next innovation in robotics
    Available in May, Husqvarna’s all-new residential robotic mower, Automower® 415X, delivers superior performance for medium-sized lawns averaging 1/3 acre in size. The new compact and modern design of the Automower® 415X is equipped with automatic passage management, GPS-assisted navigation, slope control and TargetHeight, a new function that helps improve the quality of work. the lawn by automatically adjusting the cutting height to achieve the set target, and a frost sensor. The easy clean feature simplifies cleaning and the live firmware allows users to update their software easily from the app, making it easier than ever to customize their lawn care routine. Perfect for low cut grass types such as Bermuda and Zoysia. Automower® 415X will be available for purchase at, Amazon and participating Husqvarna Automower dealers.
  • Plawn Shop Automower® Contest
    Can’t attend the Pop-Up Plawn Shop? Husqvarna’s Plawn Shop Automower® contest, hosted on Instagram, gives all lawn care enthusiasts across America a chance to redeem for a better lawn. Three grand prize winners will be randomly selected to win a Husqvarna Automower® and installation. Twenty-five first prize winners will be randomly selected to receive limited edition Husqvarna products and 20% off the next Automower® purchase. The total approximate retail value of the prizes is $20,000.00. To enter, fans must post a photo of their old mower on Instagram, follow @HusqvarnaUSA and tag #PlawnShop, #Sweepstakes and @HusqvarnaUSA. No purchase necessary. Ends 4/30. Must be 18 or older/age of majority. For rules/eligibility:
  • Plawn Shop Pop-Up Event
    The first-ever Husqvarna Plawn Shop event invites anyone ready for a lawn care upgrade to bring their used or retired lawn mower to the Plawn Shop and trade it in for a chance to win a new Automower.® The Plawn Shop will showcase Husqvarna’s Automower® Portfolio of robotic lawnmowers with demonstrations + product presentations, including a first look at the new Automower® 415X, available in May.

    The event is free to the public. No purchase is necessary to participate in Plawn Shop – just trade in your old mower. All Plawn Shop participants will receive 20% off their next Automower® purchase at Two participants will be drawn to win a grand prize of credit towards a new Automower® + consultation + installation. Call for media: 11pm-12pm CT; Husqvarna Automower® expert, Lauren UlreyVice President/General Manager of Robotics, available for interviews.

    Where: Town Square Gazebo on Main Street; 325 S. Main Street, Grapevine, TX 76051
    When: saturday april 9, 10pm-4pm CT

About Husqvarna

Husqvarna is a brand of the Husqvarna Group. Since 1689, Husqvarna has been manufacturing high-performance products and delivering groundbreaking innovations like anti-vibration and inertia-activated chain brakes on chainsaws, as well as robotic mowers. Today, Husqvarna offers a wide range of high performance outdoor power products for parks, forest and garden, and represents technology leadership in key areas; chainsaws, brushcutters, ride-on mowers and robot mowers. Husqvarna products are sold in over 100 countries, primarily through service dealers.


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